Business & Trends

Gen Z and Luxury: Why “Dupe Culture” Is Growing Stronger

Business

Gen Z and Luxury: Why “Dupe Culture” Is Growing Stronger

As luxury prices reach new heights and recent controversies on TikTok over luxury products being manufactured in China shake the myth of exceptional craftsmanship, “dupe culture” continues to grow among the younger generation. In this second part, Gen Z speaks out.

By Justine Offredi

Luxury Customer Experience: Quiet Tech, the Rising Trend
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Innovation & Know-How

Luxury Customer Experience: Quiet Tech, the Rising Trend

By Justine Offredi

Guive Balooch, Head of Innovation at L’Oréal: “Technology doesn’t replace humans, it complements them”
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Innovation & Know-How

Guive Balooch, Head of Innovation at L’Oréal: “Technology doesn’t replace humans, it complements them”

By Justine Offredi

How Eléonore Baudry Brought Figaret Shirts Back to the Peak of Cool
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Strategy

How Eléonore Baudry Brought Figaret Shirts Back to the Peak of Cool

By Cristina D’Agostino

Reloading Luxury – Cartier beyond the red box – Episode 2 : Time for action
StrategyPartenariat

Reloading Luxury – Cartier beyond the red box – Episode 2 : Time for action

Today, luxury brands are becoming important relays for public institutions. Cartier is no exception. Three leading figures bear witness to this: Mélanie Laurent, actress and filmmaker; Pascale de la Frégonnière, strategic philanthropy advisor; and Charlotte Wang, entrepreneur.

By Cristina D’Agostino

Style & Experiences

Film Production: The Growing Playground for Luxury
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Art & Design

Film Production: The Growing Playground for Luxury

More and more luxury houses are expanding into film production, whether through promotional short films, documentaries, or internal cinema divisions. One of the key reasons for this shift is the decrease in funding from major streaming platforms, prompting the industry to open up to luxury brands.

By Cristina D’Agostino

Why is Jean-Michel Othoniel Considered One of the Greatest Living Artists?
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Art & Design

Why is Jean-Michel Othoniel Considered One of the Greatest Living Artists?

By Aymeric Mantoux

At the Opéra Garnier, Rolex Played a New Movement in Its Concept of Excellence
Watches & Jewellery

At the Opéra Garnier, Rolex Played a New Movement in Its Concept of Excellence

By Eva Morletto

At Art Basel, the Market Hopes for a Recovery
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Art & Design

At Art Basel, the Market Hopes for a Recovery

By Emmanuel Grandjean

Chris Grainger-Herr, CEO of IWC Schaffhausen: “A Significant Evolution Has Taken Shape Over the Past Five Years”
Watches & JewelleryPartenariat

Chris Grainger-Herr, CEO of IWC Schaffhausen: “A Significant Evolution Has Taken Shape Over the Past Five Years”

The recent reeditions of the iconic Portugieser and Ingenieur models have allowed Richemont Group’s IWC Schaffhausen to refocus on its core values. The upcoming F1 film directed by Joseph Kosinski, starring Brad Pitt and set for release in June, is expected to provide the brand with the momentum it seeks.

By Cristina D’Agostino

Sustainability

ModaLisboa: A Growing Platform for the Next Wave of Fashion Talent

Sustainability

ModaLisboa: A Growing Platform for the Next Wave of Fashion Talent

Lisbon Fashion Week, an event with strong growth potential and still little known, highlighted emerging talents to watch closely, whose focus remains primarily on sustainability, innovation and manufacturing know-how.

By Morgane Nyfeler

Sustainable hospitality: redefining luxury as an experience, rejecting excess
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Sustainability

Sustainable hospitality: redefining luxury as an experience, rejecting excess

By Samia Tawil

How to future-proof the luxury industry according to experts
Sustainability

How to future-proof the luxury industry according to experts

By Morgane Nyfeler

Fashion brands fail in transparency and decarbonisation
Sustainability

Fashion brands fail in transparency and decarbonisation

By Morgane Nyfeler

IWC Schaffhausen: Gisele Bündchen appointed Environmental and Community Projects Advisor
SustainabilityPartenariat

IWC Schaffhausen: Gisele Bündchen appointed Environmental and Community Projects Advisor

In its latest sustainability report released on July 26, 2022, Swiss watch brand IWC Schaffhausen presents its future goals and announces the appointment of Brazilian supermodel and environmentalist Gisele Bündchen as an advisor on environmental and community projects for the brand. Franziska Gsell, CMO and Chair of the Sustainability Committee, talks about the challenges ahead.

By Cristina D’Agostino

    Conçu par Antistatique