Strategy
When Moral Expression Becomes the New Luxury Signal
A new review of over a decade of conspicuous consumption research finds that luxury status signals are shifting beyond logos, price, and exclusivity. Published in the Journal of Business Research (de Groot et al., 2026), the study highlights moral expression and personal values as emerging markers of distinction.
Opinion
Is This the End of Accessible Luxury at LVMH?
The constellation of brands managed by the group LVMH is set to shed some of its stars. The so-called “accessible” luxury brands are now seen as shooting stars with fleeting and unstable success.
By Eva Morletto
Business & Trends
Business
Why are China’s Most-followed Lifestyle Influencers Continuing to Disappear?
In China, influencers with millions of followers have seen their accounts deleted overnight for flaunting their wealth. Beyond the authorities’ crackdown, this sudden halt reveals a deeper shift: amongst affluent consumers, the display of wealth is giving way to discretion, and luxury is moving from public spaces into the private sphere.
By Amy Weng
Style & Experiences
Fashion
Haute Couture in Paris 2026: Africa is Chic!
Thirteen years ago, he was the first fashion designer from sub-Saharan Africa to be included in the Paris Haute Couture Week schedule. Once again this year, Imane Ayissi will present his Autumn-Winter 2026–2027 collection from July 6 to 9. It’s an opportunity to revisit his unique world, at the crossroads of haute couture and African textile traditions.
Sustainability
Sustainability
From Workshop To Tech: The Revolution Of ‘Made in Portugal’ Footwear
Thanks to a targeted innovation and sustainability strategy, the Portuguese footwear industry is establishing itself as one of the most dynamic hubs in Europe. From leather to bio-based rubber, Portugal is paving the way for responsible and competitive production.