Strategy
2030 World Cup: How the Hyatt Group Is Preparing for the Challenges Facing the Hotel Industry in Morocco
Now often compared to Dubai, Marrakech aims to establish itself as one of the world’s leading luxury destinations. With the 2030 World Cup approaching, Franck Sibille, general manager of the Park Hyatt Marrakech, analyzes this transformation and the challenges it poses for Morocco’s hospitality industry.
Opinion
The Pretzel Riddle: The Cultural Concepts in Luxury
Cultural capital. Cultural authority. Cultural value. Cultural credibility. «Culture» is the latest It-word. Let’s find out what these terms mean and how the concept of culture translates to retail.
Business & Trends
Strategy
Giovanna Vitelli: « We Want to Create an Altagamma Biennale—An Italian Davos for Design and Creativity »
Newly appointed President of the Altagamma Foundation, Giovanna Vitelli is determined to strengthen the economic and cultural influence of Italy’s high-end industries. At a time when the global luxury market is entering a phase of normalization, she is placing craftsmanship, heritage, and talent transmission at the heart of her strategy, while championing the creation of an Altagamma Biennale. The initiative aims to unite the leading names of Made in Italy under a shared platform celebrating excellence.
Style & Experiences
Watches & Jewellery
The “Premiumization” of the Watch Industry Has Reached its Limits
While 1.3% of watches now account for 75% of growth in the Swiss watch market, brand executives interviewed at the Geneva Watch Days also pointed to another trend: sales are picking up again in the under-4,000-franc segment. Two realities now define the watch industry: ultra-luxury on one hand and affordable watches on the other.
Sustainability
Watches & Jewellery
Ilaria Resta, CEO of Audemars Piguet: “2% of our turnover are allocated to sustainability projects through our two Foundations”
With the publication of the “2025 Sustainability Report”, Audemars Piguet has clearly set out its sustainability objectives, which the brand has supported with several commitments, including the phasing out of ruby sourcing and the allocation of 2% of its turnover to its two Foundations. Luxury Tribune was able to conduct an exclusive on-camera interview with Ilaria Resta, the brand’s CEO, about these developments.