Cristina D’Agostino
Luxury Tribune
Editor of Luxury Tribune, Cristina d’Agostino founded the leading digital media Luxury Tribune in 2020. She is editor-in-chief and journalist specialised in the luxury industry and regularly moderates conferences and debates on major trends in the sector. Previously, she was deputy editor-in-chief of the Swiss business magazine Bilan and for seven years headed the luxury special issues. From 1994 to 2008, she held various management positions in communications and marketing for watch brands.
Articles de Cristina D’Agostino
Franziska Gsell, CMO of IWC Schaffhausen: “You choose a watch for what it says of you”
On May 20, Franziska Gsell, Chief Marketing Officer of IWC Schaffhausen, was invited to the UNIL-HEC Lausanne campus to participate in a panel discussion on the topic: “The Power of the Brand Universe: How IWC Schaffhausen engineers an Emotional Response.”