In 2024, luxury brands recognize the immense opportunity that the Olympic Games represent for their image. Through ambitious advertising campaigns, OMEGA highlights its role as the official timekeeper for the 329 events, LVMH asserts its status as a premium partner, while other houses fight for the spotlight.

On July 2, IWC announced its partnership with the upcoming Formula 1 film produced by Apple, set for a worldwide release on June 25, 2025. A decade after becoming the official engineering partner of the Mercedes-AMG PETRONAS Formula One Team, the Swiss watchmaker is deepening its relationship with motorsport.

Cyrille Vigneron, Chairman and CEO of Cartier, talks about the meaning of commitment and the responsibilities that go with it.

Japan’s luxury market is soaring with epic sales driven by tourists and the weak Yen. However, when the Yen strengthens, will this boom fizzle out? Explore our in-depth analysis of Japan’s luxury market prospects beyond the Yen.

With the Paris 2024 Olympics drawing closer, Parisian hotels are still far from full. Major luxury brands are uncertain about the impact to expect from the Olympic events. However, Paris is expected to benefit in the long term.

The grandest Indian wedding in recent history, that of Anant Ambani and Radhika Merchant, has concluded. Our Luxury Tribune’s India correspondant Shilpa Dhamija brings exclusive insights from the Indian maisons who made the couple’s big day, one for the books.

A few weeks ago, Mercedes Abramo, Deputy Chief Commercial Officer at Cartier, spoke at an academic conference at EHL about the evolution of experiences in the luxury sector. This was an opportunity for Cartier to announce its partnership with EHL’s new Master in Hospitality Management (MiHM) specialisation in luxury experience management.

As the 2024 edition of Art Basel in Basel approaches, set to take place from June 13 to 16 with 285 of the world’s leading galleries, Vincenzo De Bellis, the global director of fairs and exhibition platforms at Art Basel, shares his vision for the future of the institution.

Until very recently, the Olympics, the world’s most significant popular event, and luxury had never truly harmonized. Today, numerous brands, from Dior to Louis Vuitton, including Chaumet and the official timekeeper, Omega, are competing for recognition within the Olympic rings. Here’s the breakdown.

India is one of the fastest growing luxury markets in the world but does it have the right policies and infrastructure to attract major foreign luxury investments? Foreign direct investment (FDI) policy is currently one of the major constraints.

It’s no longer just about having a store; every luxury brand wants a flagship on Manhattan’s most coveted street. Cartier, Tiffany, and Rolex are renovating their buildings, while others are fiercely competing to acquire any available properties, investing hundreds of millions in the process.

In the face of major luxury groups and the increasing acquisition of jeweler workshops by industry giants, the jewelry brand Akillis stands out with its concept of unisex creations, a strategy adopted years ago and currently seeing significant growth. Stéphanie Manon, the brand’s CEO, elaborates.

In the ever-evolving landscape of global fashion, Africa as a continent, has grown to be a dynamic hub of luxury and creativity. Bustling countries like Nigeria, South Africa, Ghana and Egypt, and manufacturing powerhouses like Mozambique, Côte d’Ivoire, and Ethiopia, have birthed a new wave of fashion designers.

The Cartier Women’s Initiative (CWI) recently unveiled the 33 fellows selected by the 2024 jury during an announcement on April 17th in Amsterdam. The leadership program dedicated to supporting female entrepreneurs worldwide continues to expand its exploratory scope. This year, the total grant amount remains at $2 million.