Bettina Bush Mignanego

Newly appointed President of the Altagamma Foundation, Giovanna Vitelli is determined to strengthen the economic and cultural influence of Italy’s high-end industries. At a time when the global luxury market is entering a phase of normalization, she is placing craftsmanship, heritage, and talent transmission at the heart of her strategy, while championing the creation of an Altagamma Biennale. The initiative aims to unite the leading names of Made in Italy under a shared platform celebrating excellence.

The WTTC (World Travel & Tourism Council) Global Summit chose Rome as the venue for its 25th edition, which ended on 30 September. One of the most influential events in the field of international tourism, it outlined the future of the sector, which is projected to be worth $16.5 trillion by 2035.

Corporate art collections are becoming increasingly influential in both cultural and societal spheres. Their purpose raises questions, as the line between brand image building, cultural outreach, and social responsibility grows ever finer.

The 23rd Altagamma 2024 Observatory has just been completed in Milan, and for the first time in years, it has revealed a slight slowdown in the global luxury market. There are almost 50 million fewer luxury consumers in the sector.

As the 2024 edition of Art Basel in Basel approaches, set to take place from June 13 to 16 with 285 of the world’s leading galleries, Vincenzo De Bellis, the global director of fairs and exhibition platforms at Art Basel, shares his vision for the future of the institution.

The idea is ambitious: to turn Trondheim, a small city in northern Norway with just over 200,000 residents, into an international cultural destination through a museum of modern and contemporary art, the PoMo, which opened its doors in 2025, thereby creating in Norway what is known as the “Bilbao effect”— the transformation of a city through a museum.

While luxury as a whole is facing a global slowdown, high-end yachting continues its double-digit growth. With revenues expected to reach €1.5 billion in 2025 and a quarter century of worldwide leadership, Giovanna Vitelli, President of Azimut Benetti, details the group’s strategy.

Luxury tourism in Italy experienced significant growth in 2024. Destinations such as Portofino and the Tigullio region have particularly benefited from this surge. Major investments by luxury giants underscore the attractiveness of these locations.

September remains the busiest month for the international yachting sector, with three major boat shows taking place in Cannes, Genoa, and Monte Carlo. This growing segment sees Italy playing a central role, with one out of every two yachts produced on the peninsula. Here’s a closer look.

Is the world of influence at a turning point? According to the annual report by Business of Fashion and McKinsey, the engagement rate has dropped by 30% since 2022. Writer, journalist, and media specialist Paolo Landi analyzes the phenomenon.

An increase in European exhibitors, a tentative market recovery, debates on China and ready-to-wear: Milano Unica 2026, bringing together the best manufacturers of high-end fabrics and accessories, revealed a luxury sector forced to rethink its priorities between financial performance, product value, and cultural responsibility.

The couple, now nicknamed ‘Sanchezos’, are celebrating a lavish three-day wedding, certainly the most talked-about in recent times. The party, costing over $30 million, could generate a total economic impact of €957 million, according to estimates by the Veneto Statistical Office.

As Elon Musk transforms the social network X (formerly Twitter) into a deregulated entity, quantum culture and technologies emerge as an alternative solution. The United Nations has even declared 2025 the International Year of Quantum Science and Technology. An exclusive interview with Luxury Tribune, Derrick de Kerckhove, the intellectual successor to communication theorist Marshall McLuhan.

At the start of 2024, the art market finds itself under pressure. International auctions and fairs are seeing declines following two years of exuberance. Each purchase is now carefully assessed by collectors.

Affluence records have been set for the world’s leading museum institutions in 2023. For Maurizio Luvizone, director of cultural foundations, the current renewal of institutions owes much to the contribution of women in their roles as managers and directors of major museums.