Innovation & Know-How

Luxury Tribune launches its podcast series

Leading its readers on another journey to news: that’s the ambition of the new podcast series launched by Luxury Tribune. Entitled “Reloading Luxury”, episodes are designed as immersive news stories to explore the reality of those who shape luxury.

Reloading Luxury is the new podcast series presented and produced by Luxury Tribune (Shutterstock)

Stepping into the headquarters of a company or walking through the doors of a technical office deemed secret are immersions often impossible to film. However, sound enables much more freedom and encounters. Opening the floor to luxury players used to remaining in the shadows or developing a long-term interview with great luxury leaders is the ambition of the new podcast series Reloading Luxury launched by Luxury Tribune.

For this first sound record encompassing three news stories, Luxury Tribune met with atypical and brilliant personalities who shape the daily life and success of the Audemars Piguet brand today. Men and women in key roles who have never or very scarcely spoken to media. As François-Henry Bennahmias, CEO at the head of the brand for the past ten years was announced to leave several months ago, Luxury Tribune wanted to observe this transition under the angle of leadership, and understand the functioning, success catalysts and transmission mechanisms of Audemars Piguet. In over ten years, the brand has reached unprecedented levels of desirability and its turnover has quadrupled. What will remain of those years of growth?

That’s what Luxury Tribune wanted to understand, by meeting with the close guard of François-Henry Bennahmias called “Padawans”, as well as by opening the floor to the industrial development and design masters at Audemars Piguet and eventually, by questioning François-Henry Bennahmias’ perspective on the future, after ten years at the head of the brand, in an exclusive interview.


Reloading Luxury. Inside Audemars Piguet. Épisode 1. Leadership & Transmission. The Padawans.

Podcast presented and produced by Luxury Tribune

Host : Cristina D'Agostino, editor in chief and founder of Luxury Tribune.

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