Swiss Genius 2023 : second edition






In 2023, Bulgari is launching the second edition of Swiss Genius, a contest focused on Corporate Social Responsibility in partnership with Luxury Tribune and the Swiss Center for Luxury Research.

The Swiss Genius 2023 2nd Edition will focus on Sustainable Development Goals (Bulgari)

Contest description

Corporate Social Responsibility is at the heart of Bulgari’s development strategy and plays a key role in its daily operations.
With the Swiss Genius innovation award, Bulgari aims to challenge future generations, the managers of tomorrow, to embrace this mission with an innovative and entrepreneurial approach through the development of a project of their choice, individually or by teams of three people, around one main topic:

How can luxury leverage sustainable development goals (SDGs) to attract young customers?

This competition consisting of a Jury Prize is destined for Business School students across Switzerland currently studying for a Master's degree at :

The University of Lausanne (UNIL), the Université of St. Gallen (HSG), the Université of Neuchâtel (UNIne), the Zurich School of Managment and Law (ZHAW), The Università della Svizzera italiana (USI) andGlion Institute of Higher Education.

It aims to make the winning projects known to luxury professionals and to integrate the winners’ proposals into Bulgari's strategy.

The jury will evaluate all projects that present an innovative solution to the brand, related to SDGs.

The prize will include an invitation to Bulgari’s HQ in Rome to present the project to the Global CSR team, in addition to a full tour of Bulgari’s workshops and offices.
In addition to this, all students pre-selected during the first round judging period happening by mid-April will have the opportunity to submit their application for a three-month paid internship within the CRS team in Rome and have their resume carefully reviewed by HR to facilitate their possible recruitment.

7 March 2023 : Kick-off. Info session at 13:00 via zoom.

7 March 2023 to 10 April 2023 (12:00 CET) : Contest Submission Period

11 April 2023 to 21 April 2023 : First Round Judging Period and nomination of the selected projects

22 April 2023 to 18 June 2023 (12:00 CET) : Development of pre-selected projects with coaching sessions

19 June to 23 June 2023 : Project presentation to the jury

26 June to 30 June 2023: Finalist judging and voting

4 July 2023: Announcement of winners & Award Ceremony

Eligible students wishing to participate to the Contest shall submit the relevant application within the Contest Submission Period by sending an email to cecile.florean@unil.ch.

They shall receive a confirmation and the full package of documents and a copy of the Bulgari Info Privacy Notice as published on www.bulgari.com ruling their data processing.

All individual students or student groups applying to the award should then duly fill out the PowerPoint Presentation Template to submit their project to the Jury in addition to a short 16:9 video lasting a maximum of two minutes and introducing their project.

En partenariat avec Bulgari

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