Chanel: Bruno Pavlovsky Named Co-Chair of the Fashion Pact

The Fashion Pact was launched in 2019 at the initiative of François-Henri Pinault, following a request from French President Emmanuel Macron during the G7 summit in Biarritz. Seven years after its creation, Chanel is strengthening its role within the organization as a leader toward a fashion industry that is more aligned with environmental standards.

The Fashion Pact now brings together approximately 60 leading companies and more than 160 brands, representing over one-third of the fashion industry, according to the organization. The common goal: to accelerate the fight against climate change and the loss of biodiversity. Bruno Pavlovsky’s background seems perfectly suited to this role. Indeed, the businessman combines industrial expertise, a deep understanding of supply chains, and the ability to unite competing players around a common cause.

President of Chanel SAS since 2018, he has also served as president of the Fédération de la Haute Couture et de la Mode since 2022. He has already distinguished himself in recent years through his efforts to preserve traditional craftsmanship, notably through “19M,” a space inaugurated by Chanel in eastern Paris in 2022 that brings together nearly 600 artisans and experts in the arts and crafts.

This appointment comes at a favorable time for Chanel, which returned to growth in 2025. The fashion house reported $19.3 billion in revenue, up 2% from the previous year. On the environmental front, Chanel aims to achieve net-zero carbon emissions by 2040. In 2025, its indirect Scope 3 emissions (emissions not directly linked to its facilities; for companies like Chanel, these primarily relate to the production and transport of raw materials) fell by 10% year-over-year, while its operations reached 100% renewable electricity, according to data released by the group.

The coalition focuses on four key areas: biodiversity, low-impact raw materials, decarbonization of production, and renewable energy. Beyond institutional visibility, this co-chairmanship gives the Rue Cambon-based fashion house a very important role in shaping collective solutions.