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Dr Barbara Czyzewska

Dr Barbara Czyzewska

Glion Institute of Higher Education

Dr Barbara Czyzewska is Head of Luxury Marketing Brand Management Specialization at Glion Institute of Higher Education. Prior to joining Glion, Barbara led the MA in Luxury Hospitality Management at University of West London. She holds PhD in Hospitality Management and Postgraduate Certificate in Teaching in Vocational Subjects, together with MA and BSc in Tourism Destination Management. Her research interest lies primarily in the area of luxury customer experiences in hospitality services as well as heritage of luxury brands. Barbara has recently published a book entitled ‘The Story of Hilton Hotels: Little Americas’.

References

The Story of Hilton Hotels: Little Americas

Czyzewska, B. (2019)

Oxford: Goodfellow Publishers.

A foreign hotel in London – the history of Hilton’s negotiation of legitimacy in the ‘swinging sixties’

Czyzewska, B., Roper, A. (2017)

Hospitality and Society, Vol.7, No. 3, pp. 219-244.

Forthcoming: Delivering luxury experiences in the post-COVID19 reality

Czyzewska, B. (2020)

In Dixit, S. (ed). “The Emerald Handbook of Luxury Management for Tourism and Hospitality”. Bingley: Emerald.

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